How the Gift With Collection Value work on storefront

Gift With Collection Value campaigns are a fantastic way to encourage customers to purchase more from specific collections while rewarding them with exciting gifts. Here’s an overview of how this campaign works on the storefront, with a practical example for clarity.

Example Campaign:

Let’s say your store has a Gift With Collection Value campaign that allows customers to receive one free hat and two free shirts when they add items from the "Best Seller" and "New Arrival" collections and the combined collection value reaches $150.

How It Works:

If Grab Gift Behavior is Manually

When the combined value of items from the specified collections ("Best Seller" and "New Arrival") reaches $150, a popup will display, allowing customers to choose which gifts they want to receive. Here’s how the interaction works:

Popup Interaction:

  • Close Button: If the customer clicks the close button, the popup will hide for 10 minutes, giving them time to reconsider.

  • Continue Shopping Button: Clicking this button hides the popup for 5 minutes, allowing customers to keep shopping without interruption.

  • Add to Cart Button: When the customer selects their desired gifts and clicks add to cart, all chosen gifts are added to the cart with the discount applied, and the popup closes.

If Grab Gift Behavior Is Automatically

  • Once the collection value reaches $150, our app automatically adds all the gifts (one free hat and two free shirts) to the customer’s cart.

  • A congrats bar appears to notify the customer that the gifts have been added to their cart.

Displaying Gifts and Discounts

  • In the Cart:

    • The gifts are displayed in the cart with their discounted prices.

    • If the customer updates the quantity of items in their cart and the combined collection value drops below $150, all gifts are automatically removed.

  • At Checkout:

    • The gifts are shown on the checkout page with the discounted prices, provided the campaign conditions are still met.

Summary

Gift With Collection Value campaigns make it easy for customers to earn rewards while shopping, either through a manual selection process with a popup or an automatic addition of gifts. This flexibility ensures a smooth and engaging shopping experience, ultimately driving higher sales and customer satisfaction.

By implementing this type of campaign on your Shopify store, you can significantly enhance your promotional efforts and encourage customers to explore and purchase from targeted collections.

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