How to set up

Learn how to set it up, customize it, and make the most of Order Status Page (OSP) Upsell feature.

What is Order Status Page (OSP) Upsell?

The Order Status Page Upsell (OSP Upsell) lets you show additional product offers on the Order Status Page (the confirmation page customers see after checkout).

• For merchants: Capture more revenue by suggesting complementary items even after checkout is complete.

• For customers: Convenient way to add missed or related items while reviewing their order.

Why to use this feature?

Increase Average Order Value (AOV)

Suggest complementary or frequently paired products that naturally fit with what the customer just bought. For example, offer a coffee grinder after someone purchases a coffee machine.

Provide Seamless Convenience

Keep customers in the same confirmation flow while giving them the option to add more items. They don’t have to browse your store again — it’s quick and feels effortless.

Boost Acceptance with Incentives

Use the free shipping badge or a countdown timer to give customers a reason to act now, making the offer more compelling without feeling pushy.

How to set up

Requirements before using

• Add the Order Status Page Upsell block in Shopify Admin → Online Store → Customize Theme → Order Status Page.

• Offers must be created in the Offers tab of the AOV.ai Post Purchase app.

• Only product upsells are supported. Coupons are not available here.

• No payment method restrictions apply.

Trigger condition

In this step, you define when your Order Status Page Upsell will appear.

Step 1: Enter offer details

1

Offer name

Type a name to identify your campaign. This name is for you only; customers won’t see it.

2

Discount code (optional)

Enter a code to help track or manage the offer.

Step 2: Set up how the offer is shown

In this section, you need to specify the conditions for displaying the offer to customers. The upsell appears only for customers who meet the set criteria.

1

Under Trigger conditions, choose one the trigger conditions so that your post-purchase offers can be shown:

• Set conditions: Target specific purchases.

• No condition: Show the offer to all customers.

2

If you select Set conditions, you can build rules using criteria:

• Product (or variant) → Show only if the order includes or excludes specific SKUs.

• Collection → Target entire collections (e.g., “Winter Skincare”).

• Product tag → Include or exclude items tagged in Shopify.

• Total order value → Show only if cart subtotal reaches a threshold (e.g., orders above $50).

• Total product quantity → Trigger based on how many items are in the cart.

• Shipping country → Restrict offers to customers in selected regions.

• Specific customer segment → Target Shopify segments (e.g., returning buyers).

For each condition:

• Select the Criteria from the dropdown.

• Choose an operator (Include / Exclude).

• Add the product, collection, or value to match.

• Add more rules with + Add ‘AND’ condition.

3

Review the Summary panel.

Confirm the conditions and offer details to make sure it matches your expectation.

Step 3: Adjust advanced settings

Start date: Select the date and time when the offer should begin.

End date (optional): Check the box and set a date/time if you want the offer to stop automatically.

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Upsell offer

This step lets you decide what type of offer appears on the Thank You Page

Step 1: Adjust offer settings

After finishing Trigger condition, click Next: Upsell offer.

Hide items already in the order: Check this box if you don’t want to upsell items that the customer already purchased.

If left unchecked, upsells can include duplicate items.

Step 2: Set up Upsell offer

1

Select an upsell option

• AI recommendation: Automatically suggests products based on order history and trending choices.

• Specific product: Manually choose one or more products.

• Specific collection: Promote a predefined collection.

2

Configure product discounts by clicking the pencil ✎ icon beside a product.

• After adding products, select the discount type for each item:

  • Percentage discount (e.g., 10% off)

  • Fixed amount discount (e.g., $5 off)

  • No discount (offer product at full price)

• In the Upsell dialog, choose the discount type.

• Enter the discount value (if applicable).

• Add a custom description (optional). You can replace the product’s default description with a custom message.

• Select Save.

3

Check Upsell strategies help modal

This modal helps merchants choose the right method to select upsell products based on their store’s size and order history.

• Using upsell collection: Best for stores with fewer than 50 orders/month.

  • Create a collection of upsell items.

  • System rotates and displays items from this collection.

• Using AI recommendation: Best for stores with 50+ orders/month.

  • AI analyzes past orders to suggest products often bought together.

  • Add products by clicking AI recommendation; set discount levels for each.

4

Preview the offer

• The Summary panel on the right shows how many items are included.

• Select Preview offer to view the upsell as it will appear to customers.

You’ve now completed the rules (trigger conditions) so your offer shows to the right customers and chosen the product or collection you want to upsell.

With these foundations in place, your offer is ready, as it knows when to appear and what to show. The final piece is to decide how it will look and feel for your customers.

👉 Continue to Set up the widget display to customize the layout, header text, timer, and badges that bring your upsell to life on the Order Status Page.